In March 2018, it was revealed that Spears would be the face of Kenzo, a contemporary French luxury clothing house. Spears was also featured on the commercial of 'Twister Rave' and the game included a Twister remix of ' Circus'. The singer was also featured on a commercial, which was directed by Ray Kay, to promote the game. Spears also teamed up with Hasbro in 2012 to release an exclusive version of Twister Dance, which includes a remix of 'Till the World Ends'. In 2011, she teamed up with Sony, Make Up For Ever and PlentyofFish to release her music video for 'Hold It Against Me', earning her $500,000 for the product placement. She's just poised for even greater success.' In 2010, Spears designed a limited edition line for the brand, which was released in stores in July 2010. Dari Marder, chief marketing officer for the brand, explained why they choose the singer, saying, 'everybody loves a comeback and nobody's doing it better than Britney. In March 2009, Spears was announced as the new face of clothing brand Candie's. On June 19, 2002, she released her first multi-platform video game, Britney's Dance Beat, which received positive reviews.

Aside from numerous commercials with the latter during that year, she also appeared in a 2004 Pepsi television commercial in the theme of 'Gladiators' with singers Beyoncé, Pink, and Enrique Iglesias. In 2001, she signed a deal with shoe company Skechers, and a $7–8 million promotional deal with Pepsi, their biggest entertainment deal at the time. In 2000, Spears released a limited edition of sunglasses titled Shades of Britney.

American singer Britney Spears has developed and endorsed a number of products these have included books, video releases, video games, dolls, clothing, and perfumes.

Britney spears pics 2014